MUD’s Dream Out Loud and IMATS Take On New York City

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This year, the International Make-Up Artist Trade Show (IMATS) in New York gave beauty lovers an intimate look at the latest products and secrets from industry pros.

The second in a three city tour, the annual trade show kicked off with the Dream Out Loud event – honoring Kazuhiro Tsuji and unveiling his latest piece, a bust of Abraham Lincoln. Guests enjoyed a short film presentation, and were able to meet Kazu and take pictures with him alongside the Lincoln bust.

The artist talked about the challenges he has faced, and how they helped fuel the desire to perfect his craft. “The death of one part of your life really means the birth of something else,” he explained.

Other presentations at this year’s show included the always amazing Koren Zander, Christine Nguyen, and Peter Anthony Wynn. Wynn discussed personal branding, and the importance of both your digital footprint and your name. (Since your name is really your first impression, what does it say about your work as an artist?)

The MUD New York campus provided demonstrations by MUD students, and even used one instructor as a model. There, admissions advisers were on deck to answer questions about the MUD New York campus.

On Sunday, the ever popular and talented Brazilian artist Beto França demonstrated one of his airbrush designs at the MUD booth.

MUD instructor Ray Santoleri also displayed his work and held a demonstration.

The IMATS-NY show was sold out once again, and this year’s participants got more than just a great deal on products. From up close and personal conversations with artist idols, to industry tutorials on how to promote themselves as artists, the IMATS weekend in New York was a robust experience.

We can’t wait to catch IMATS in London, June 22-23rd at The Olympia National Hall Kensington!

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